Post by account_disabled on Mar 9, 2024 18:34:21 GMT 10
Introduction When you've built a new website and are ready to launch it, a daunting step awaits you: Going live. Existing and new customers are faced with a completely new web design that has not been tested in practice. During this time, both sales and organic traffic can collapse if mistakes are made. Here, we'll look at the things I think you need to consider during a launch to not only maintain your hard-earned positions, but potentially gain new ones as well. SEO Checklist for Launching a New Website Using a website audit tool, like Ranktracker , helps you identify many things and save you time. Below are the most important things to take into consideration for the actual launch. Pre-launch checklist Here are the most important things in the actual transfer.
This work should generally begin when the web design takes shape. If possible: Do not change any URLs Implement 301 redirects if you change or remove URLs Don't remove text unless it's intentional. Don't reduce the amount of internal links to important pages Transferring page titles and meta descriptions Structured data transfer Transfer old Canada Phone Number redirects Keep based on the previous format Clean up auto-generated thin pages (normal task for WordPress sites) General SEO tips Below are some general tips that can be applied to improve rankings after launching your new website. Take the opportunity to improve your PageSpeed scores Make sure you only have one H1 tag per page Add the XML sitemap in robot.txt Verify that the canons point to themselves (or to another page, if this is intentional). Avoid linking to a 301 redirect. Link directly to the page.
No titles longer than 60 characters No meta descriptions longer than 160 characters Avoid orphaned pages Post launch checklist Most of the SEO work should have already been completed. But below are some aspects to take into consideration so as not to make mistakes: Submit your sitemap to Search Console Make sure Google can index your website in Search Console. Make sure HTTP is not accessible (you should be redirected to https). Install Google Tag Manager and Analytics Follow all the tabs under "Experience" in Search Console Before starting Keep in mind that SEO is just one of your marketing channels. In some cases it is the most important. In any case. Please consider making the website as good as possible for the user and for sales. MEET RANKTRACKER THE ALL-IN-ONE PLATFORM FOR EFFECTIVE SEO Behind every successful business is a strong SEO campaign.
This work should generally begin when the web design takes shape. If possible: Do not change any URLs Implement 301 redirects if you change or remove URLs Don't remove text unless it's intentional. Don't reduce the amount of internal links to important pages Transferring page titles and meta descriptions Structured data transfer Transfer old Canada Phone Number redirects Keep based on the previous format Clean up auto-generated thin pages (normal task for WordPress sites) General SEO tips Below are some general tips that can be applied to improve rankings after launching your new website. Take the opportunity to improve your PageSpeed scores Make sure you only have one H1 tag per page Add the XML sitemap in robot.txt Verify that the canons point to themselves (or to another page, if this is intentional). Avoid linking to a 301 redirect. Link directly to the page.
No titles longer than 60 characters No meta descriptions longer than 160 characters Avoid orphaned pages Post launch checklist Most of the SEO work should have already been completed. But below are some aspects to take into consideration so as not to make mistakes: Submit your sitemap to Search Console Make sure Google can index your website in Search Console. Make sure HTTP is not accessible (you should be redirected to https). Install Google Tag Manager and Analytics Follow all the tabs under "Experience" in Search Console Before starting Keep in mind that SEO is just one of your marketing channels. In some cases it is the most important. In any case. Please consider making the website as good as possible for the user and for sales. MEET RANKTRACKER THE ALL-IN-ONE PLATFORM FOR EFFECTIVE SEO Behind every successful business is a strong SEO campaign.